Hey everyone! Happy Singles Day! And this year is even more special as it's 11/11/11.
Only China would think of marking a day like this, calling it guanggun or "bare sticks", a synonym for bachelorhood.
And like Valentine's Day, companies are trying to market to singletons with special campaigns.
For example Shanghai's subway operator is using its No. 1111 train that runs on Line 11, while some passengers are booked on the No. 111 train heading from Hankou to Qingdao. Another train, D3111 from Hangzhou to Fuzhou departed on 11.11am today.
Others marked the end of their bachelor days by tying the knot today. Some 3,000 couples got married today in Beijing.
Apparently there are 180 million single men and women in China as of last year according to a report from the All-China Women's Federation, the China Association of Social Workers and the Baihe.com matchmaking website.