Friday, 28 March 2014

Picture of the Day: Localization

Ronald McDonald greeting visitors outside his restaurant!
Ah McDonald's... the bastion of American fast food. It was interesting to see so many western fast-food restaurants in Patong, Phuket, but then again should we be surprised? It's where most of the tourists go in Phuket, and they are mainly from Australia, Russia, Germany and the United States; not everyone has adventurous palates.

But the delicious fresh seafood cooked with lime, chilli and lemongrass creating subtle but complex flavours... how can anyone pass that up?!

By the same token young Thais want a piece of American pie -- but in the case of McDonald's in Thailand it's chicken ham pie for a savoury taste and corn or pineapple pie for dessert.

Or how about dipping your chicken McNuggets into a berry-flavoured mayonnaise...?!

Nevertheless we like how Ronald McDonald puts his hands together like all Thais when they greet visitors -- "Sawasdee" or "Welcome!"

No comments:

Post a Comment